Audio-Technica (booth 15311, Level 1 ACC North), a leading innovator in transducer technology for over 50 years, is debuting its line of DJ products at The NAMM Show. The range includes the ATH-PRO5X and ATH-PRO7X Professional DJ Headphones, the AT-LP1240-USB XP Direct-Drive Professional DJ Turntable, and the AT-XP5 and AT-XP7 Moving Magnet DJ Cartridges. Audio-Technica is pleased to introduce two DJ-specific headphone models: the over-ear ATH-PRO5X (available in black and white) and the on-ear ATH-PRO7X (available in black). Both models feature impressive power handling, excellent isolation, robust construction, and maximum comfort for long sessions. The PRO5X over-ear headphones are equipped with 40 mm drivers and offer 1,500 mW max input power for excellent audio reproduction even at high volume. They feature rotating earpieces for one-ear monitoring and detachable locking cables (3.9 – 9.8-foot coiled and 3.9-foot straight). The PRO7X on-ear headphones are equipped with 45 mm drivers and offer 2,000 mW max input power for extremely accurate sound reproduction. They include detachable locking cables (3.9 – 9.8-foot coiled and 3.9-foot straight) and premium, soft, durable earpads. The AT-LP1240-USB XP is a direct-drive professional DJ turntable outfitted with the new AT-XP5 DJ cartridge. The turntable offers a host of high-performance features that make it ideal for pro, mobile and club DJ use. Built to deliver exceptional music reproduction even under the most demanding conditions of professional use, the turntable utilizes a powerful direct-drive 16-pole, three-phase motor for unwavering speed stability along with easy back-cueing, forward and reverse play and quiet operation at 33-1/3, 45 or 78 RPM. The turntable’s S-shaped tone arm has various adjustments available, including tracking force, anti-skate, and vertical tracking angle. It features a removable headshell with the newly designed AT-XP5 cartridge pre-mounted. The AT-LP1240-USB XP turntable comes with numerous additional DJ-friendly features including a damped cast-aluminum platter with stroboscopic speed markings and slip mat, an illuminated speed indicator and adjustable pitch control, a start/stop button, a removable stylus target light, a dedicated tone arm grounding lug, a hydraulically-damped lift lever and a locking tone arm rest. The turntable has a built-in switchable phono pre-amplifier with dual RCA output jacks with detachable cables. An additional USB output allows direct connection to a computer without any special drivers, making it easy to transfer vinyl records to digital music files. Included are a USB cable, audio adapter cables, removable dust cover, and 45 RPM adapter. Rounding out the DJ line are two new moving magnet DJ phono cartridges. Born out of Audio-Technica’s legendary Hi-Fi heritage and developed with DJ’s, the new cartridges combine specialist DJ requirements with superior high-fidelity sound. Both the AT-XP5 and AT-XP7 have been designed to be robust and reliable, with a 0.3 x 0.7 mil elliptical bonded stylus and a tracking force range of 2.0 to 4.0 grams, offering the ultimate tracking ability for even the widest grooves and deepest bass. This tracking ability is combined with a powerful output level, with the AT-XP5 giving 5.5 mV and the AT-XP7 giving 6.0 mV. Both cartridges feature a highly rigid, lightweight polyphenylene sulfide (PPS)/glass fiber body for minimized vibrations, and the cartridges are also designed to give maximum visibility of the stylus tip for accurate cueing. The new DJ cartridges from Audio-Technica give DJ’s superior sound without compromise. Audio-Technica’s line of DJ products will be available March 2018 with pricing as follows: AT-LP1240-USB XP: MAP $499.00 ATH-PRO7X: MAP $199.00 ATH-PRO5X: MAP $79.00 AT-XP7: MAP $159.00 AT-XP5: MAP $79.00 Celebrating over 50 years of audio excellence worldwide, Audio-Technica is a leading innovator in transducer technology, renowned for the design and manufacture of microphones, wireless microphones, headphones, mixers, and electronics for the audio industry. — For more information on the complete range of Audio-Technica products, contact Jamie Bobek, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752; Web: www.audio-technica.com — For further information regarding product availability and pricing in Europe, contact Tim Page (tpage@audio-technica.eu). Audio-Technica is exhibiting at booth 15311 (Level 1 ACC North) at The NAMM Show 2018 in Anaheim, CA.