Audio-Technica today announced the introduction of its ATH-M50xBT wireless over-ear headphones, which bring Bluetooth wireless technology to one of the world’s most acclaimed pro audio and consumer headphones. “Although our M-Series models were originally designed as professional studio monitor headphones, they’ve crossed over into the consumer market to the extent that they’ve become a favorite of music listeners worldwide,” said Bob Peet, Audio-Technica U.S. Marketing Manager. “The ATH-M50xBT offers the same sonic signature that has made the ATH-M50x an audio industry standard, along with the convenience of on-the-go wireless operation.” The closed-back ATH-M50xBT delivers an exhilarating wireless listening experience with exceptional clarity, articulate, extended bass and smooth, wide frequency response. Its 45mm large-aperture driver, which has the capability of a 15 – 28,000 Hz wide frequency range, is employed to deliver studio-quality sonic accuracy and musical enjoyment. Rare-earth magnets and Audio-Technica’s copper-clad aluminum wire (CCAW) voice coils are the same as those used in the original ATH-M50x. The ATH-M50xBT utilizes Bluetooth 5.0 and is compatible with aptX® and AAC codecs for the best-possible wireless audio reproduction. An internal battery provides up to 40 hours on a full charge (a USB charging cable is supplied), allowing users to enjoy the headphones’ high-fidelity wireless sound without interruption. In addition, the headphones can be used in wired mode for use with devices that have a wired connection or when battery power is low. The ATH-M50xBT retains the robust construction, fold-flat design with 90-degree swiveling earcups, and professional-grade earpads and headband of the ATH-M50x, with the addition of controls mounted on the left earcup for easy handling of phone calls, music playback and volume adjustment. In addition, a convenient touch control provides easy access to a smartphones’ voice assistant technology. The ATH-M50xBT is also compatible with the Audio-Technica Connect app for iOS and Android, which provides an array of convenient tools and features. The ATH-M50xBT comes with a 1-foot USB charging cable, detachable 3.9-foot cable with mic for wired operation and a handy carrying pouch. The Audio-Technica ATH-M50xBT headphones are now available for US$199.00. Celebrating over 50 years of audio excellence, Audio-Technica is a recognized leader in the development and manufacture of high-quality personal and professional audio equipment. Founded in Japan in 1962 by Hideo Matsushita, the company made its name by manufacturing state-of-the-art phonograph cartridges and tonearms. Today, Audio-Technica is a worldwide group of companies devoted to creating high-performance microphones, headphones, wireless systems, mixers, turntables, phono cartridges and other electronic products. A reputation for quality, durability, performance and value has made Audio-Technica products the first choice for many of today’s top musical artists and audio engineers, and for discerning listeners everywhere. Drawing from its audiophile heritage, Audio-Technica remains dedicated to providing music enthusiasts with great-sounding, innovative audio gear, including the award-winning QuietPoint® active noise-cancelling headphones, popular ATH-M50x monitor headphones, versatile USB microphones, and new Hi-Res Audio headphones and high-fidelity gaming headsets. Learn more at www.audio-technica.com. — For more information on the complete range of Audio-Technica products, contact Jamie Bobek, Audio-Technica U.S., Inc., 1221 Commerce Drive, Stow, OH 44224. Tel: (330) 686-2600; Fax: (330) 688-3752. — For further information regarding product availability and pricing in Europe, contact Rebecca Ward (rward@audio-technica.eu) or visit our media centre at www.starscreamcommunications.com. The Bluetooth® word mark and logos are owned by Bluetooth SIG, Inc. and any use of such marks by Audio-Technica Corporation is under license. aptX is a registered trademark of Qualcomm Technologies, Inc.